01 The lottery, where should I start?
At present, the articles on the lottery on the market have covered all aspects. For example, from the perspective of psychology, why users are so fond of lottery draws; for Number List example, from the perspective of operation, how to set the prizes and the probability of winning the lottery; even from the perspective of practical operation, teach you how to use Axure to draw a dynamic lottery big turntable, etc. .
But we often have this feeling that, I understand the truth, but I don't. The main reason is that these theoretical knowledge cannot be directly transformed into a complete lottery process, and this process is used as an interaction design. Teacher, the most important output.
When I first entered the industry, I worked in a mutual gold company as a visual UI designer. At that time, I would also design some lottery activities. However, because the entire lottery process was not planned in the early stage, many missing pages were passed through. The front-end found that, sometimes even online user feedback, seriously affected the development progress of the activity and the user experience. So after completing several lottery activities recently, I would like to talk to you about how to design a lottery interaction process from 0-1.
02 What information does the lottery page generally include?
When we talk about the lottery page, the first thing that comes to mind is the big turntable. The turntable is just a form of lottery, and the lottery module is only one of the information on the lottery page. We usually call this information user touchpoints. Each contact corresponds to a process or a page. Although the form of the lottery is very different and the contacts may be different, there will still be some common contacts on the page, which we can analyze and sort out one by one.